October 13, 2026

AI & Artificial Intelligence

  • Character.AI files for bankruptcy
    by Robert Hart on October 13, 2026 at 10:32 am

    Character.AI, one of the first breakout startups of the generative AI boom, has filed for bankruptcy and is selling some of its assets to Disney. The company, which builds various online bots for users to chat or roleplay with, has faced mounting scrutiny and lawsuits over the safety of its chatbots, but has continued releasing

  • Meta has some Wonder Full new AI models 
    by Robert Hart on October 12, 2026 at 5:00 pm

    Meta is making up for lost time in the AI race. After launching Muse Spark, the first model from its revamped Superintelligence Labs division, and buzzy AI agent Muse, it’s now launching two new models it claims can go toe-to-toe with the industry’s best. The new models, Muse Wonder and Muse Wonder Full, are available

  • Microsoft’s new AI chip makes it less reliant on Nvidia’s GPUs
    by Tom Warren on October 12, 2026 at 1:00 pm

    Microsoft is announcing its third-generation Maia in-house AI chip today, designed to be the “primary AI inference system” for Microsoft’s products and services. Maia 300 not only improves the cost and efficiency of running AI workloads in the cloud, it’s also more capable of handling the latest reasoning models and agentic tasks. Maia 300 will

  • Silicon Valley is falling in line with Trump’s attempt to rename AI
    by Terrence O’Brien on October 11, 2026 at 6:33 pm

    When President Donald Trump announced his plans to rebrand artificial intelligence as “super intelligence,” you’d be forgiven for being skeptical that it would catch on. While most of the broader population is sticking with AI, some of Silicon Valley’s most powerful are falling in line and trying to give Trump the great AI rebrand he

  • Learning to use local AI is exciting, overwhelming, and frustrating
    by Antonio G. Di Benedetto on October 11, 2026 at 11:00 am

    I’m embarking on a journey I’ve so far been hesitant to go on: actually using AI on the regular. Giving my most personal data to cloud services has been a major hold up for me, but it’s increasingly possible to run powerful models locally to see what they’re capable of. Is this tech so useful

  • Satya Nadella says we should assume all AI models are ‘compromised’
    by Terrence O’Brien on October 10, 2026 at 10:10 pm

    In a lengthy post on X, Microsoft’s CEO laid out his views on the dangers posed by highly advanced AI models and how to confront those risks. Nadella says we can no longer accept a world where AI is treated as a “set of nested black boxes” whose advice and actions we simply accept or

  • DistroKid has been quietly taking down songs in response to UMG lawsuit
    by Terrence O’Brien on October 10, 2026 at 6:52 pm

    Artists are taking to social media to complain that DistroKid has unceremoniously removed their work without notice. Now DistroKid has confirmed to The Verge that the takedowns are a direct response to claims made by UMG. The label filed a lawsuit in September claiming that DistroKid has created an “AI-slop pipeline.” Artists are saying that

  • Anthropic is cutting off its internal evaluations from the internet
    by Terrence O’Brien on October 10, 2026 at 2:41 pm

    After a recent spate of high-profile incidents in which AI agents escaped containment, Anthropic is cutting off internet access for all internal evaluations. In a report Friday, the company detailed “unintended model actions,” including submitting a false tip regarding an unsolved murder, that led to the decision. Although the impact of these behaviors was minimal

  • AI agent makers are promising privacy — will they deliver?
    by Hayden Field on October 10, 2026 at 1:00 pm

    At this year’s OpenAI DevDay, CEO Sam Altman unveiled the company’s new AI agent Dots – and told the crowd that the company wants to “set a new standard for privacy in frontier AI.” OpenAI would spend the day taking veiled shots at Meta’s Muse, its primary competitor, for failing to keep users’ data safe.

  • Anthropic’s AI gave Philadelphia police a fake tip about an unsolved homicide
    by Emma Roth on October 9, 2026 at 9:15 pm

    An Anthropic AI model provided false information about an unsolved homicide to a Philadelphia Police Department (PPD) tipline, according to a report from 6abc. In a statement released on Friday, the PPD said the AI model sent the tip through PhillyUnsolvedMurders.com on July 18th, but the investigators never reviewed it because it was marked as

  • Open models have real benefits. Do they outweigh the risks?
    by Grace Huckins on October 13, 2026 at 10:00 am

    MIT Technology Review Explains: Let our writers untangle the complex, messy world of science and technology to help you understand what’s coming next. You can read more from the series here. Late last month, Anthropic released a report arguing that the model GLM-5.3 poses a major cyberattack risk. The report’s core concern is that the…

  • AI labs are buying data from dead startups to train their models
    by Matthew King on October 13, 2026 at 9:00 am

    When Keelan Miskell began winding down his crypto startup this year, he didn’t think its data was worth much: the users were anonymous, the company just a few years old. But he’s since turned the firm’s digital archives into real money. He’s netted roughly $25,000 for his code base and a still-pending amount (likely around…

  • We’re putting too much faith in AI’s ability to say no
    by Arthur Holland Michel on October 9, 2026 at 9:00 am

    Ever since people first seriously contemplated giving machines an intelligence modeled on our own, there has never been any question that they would, like us, be able to say no. The sci-fi canon is full of stories of robotic disobedience. Most of these capers are, of course, cautionary.  But recently, the idea that AI shouldn’t…

  • Roundtables: A Conversation With the Creator of AI-Designed Viruses
    by MIT Technology Review on October 9, 2026 at 12:08 am

    Friday, October 16, 2026 Can AI design new life forms? In 2025, Stanford University PhD student Samuel King came up with a preliminary answer when he used a generative AI model to propose genetic blueprints for microscopic viruses. It isn’t yet an example of AI-generated life, but that could be next. Join senior AI reporter…

  • AI breakthroughs in robotics won’t change your life any time soon
    by Jamie Condliffe on October 8, 2026 at 9:00 am

    The story is a collaboration between MIT Technology Review and Aventine, a non-profit research foundation that creates and supports content about how technology and science are changing the way we live. A robot shaped like a human—white with a black head and torso—has been popping up on video feeds. Perhaps you’ve seen it dance or…

  • Building a safer path to autonomous industrial AI
    by MIT Technology Review Insights on October 8, 2026 at 8:17 am

    Industrial AI is entering a new phase. After decades of predictive analytics and other specialized applications, advances in foundation models, physical AI, and agentic AI are making it possible to automate more complex tasks across industrial environments. But unlike AI that operates purely in the digital world, industrial AI can interact directly with physical systems,…

  • Connecting AI agents to enterprise knowledge
    by MIT Technology Review Insights on October 5, 2026 at 3:47 pm

    For all the data that AI systems continually amass and analyze, enterprise AI agents often suffer from a curious shortcoming: a lack of knowledge. More than data, knowledge is the understanding of what the data means in the context of individual organizations. AI agents need this understanding to reason about situations, make decisions, and ultimately…

  • Bringing predictive analytics to the agentic AI era 
    by MIT Technology Review Insights on October 5, 2026 at 1:29 pm

    In 2026, the question for enterprise AI is no longer whether predictive models can outperform statistical forecasts—that argument is settled. The big question now is how to enable predictive systems to act on their own conclusions without drifting from business intent. The frontier has moved from prediction to autonomous decision making, and the gap between…

  • People really hate AI, so why can’t they get enough?
    by Will Douglas Heaven on October 5, 2026 at 8:00 am

    Over the summer I talked to the CEO of Springboards, a startup building an LLM that’s designed to come up with a wider variety of responses than its mainstream rivals do. At the start of the call, he said something that’s been stuck in my head since: “We often say that we’re a self-loathing AI…

  • EmTech Future 2026: When AI Meets Everything
    by MIT Technology Review on October 5, 2026 at 4:00 am

    Yossi Matias, Vice President & Head of Google Research, explores how AI is beginning to reshape biology, infrastructure, manufacturing, and science, and why its greatest impact may come when it intersects with other fields.  Step inside the newsroom with our MIT Technology Review editors for sharp analysis and unpublished insights from the team that researches…

Data & Analytics

by Abid Ali Awan on October 12, 2026 at 4:00 pm

REA and ArtCraft are two projects driving a wave of AI-built clones that attempt to recreate Adobe and Microsoft software, letting developers reverse-engineer and rebuild commercial tools without […]

by Vinod Chugani on October 12, 2026 at 2:00 pm

Compare ChatGPT, Claude, and Gemini across the data science tasks that matter most to statisticians and analysts.

by Vinod Chugani on October 12, 2026 at 12:00 pm

Explore 10 Hugging Face models used across text, vision, audio, and retrieval in 2026.

by Kanwal Mehreen on October 9, 2026 at 2:00 pm

MCP just got simpler. Learn how to build a stateless MCP server in Python and expose tools, resources, and prompts over HTTP.

by Vinod Chugani on October 9, 2026 at 12:00 pm

Build a production-grade data science toolkit without spending a dollar, using open-source AI tools that match, and sometimes exceed, their paid alternatives.

by Cooper Adwin on October 8, 2026 at 4:00 pm

Your models can be both cutting-edge and compliant if you stop treating governance as the final hurdle and start building it into every stage of the ML pipeline.

SEO & Digital Marketing

by Greg Kihlstrom on October 13, 2026 at 11:56 am

Customer preferences, purchase decisions, and even checkout are moving beyond brands’ control. Here’s what you can still influence — and how. The post AI agents are coming between you and your […]

by Lucas Walshe on October 13, 2026 at 11:48 am

Moving tracking to your server puts you in charge of what vendors receive. But protecting customer data takes more than a technical change. The post The benefits of server-side tracking — and what […]

by SAP on October 13, 2026 at 11:00 am

New SAP research shows 60% of consumers want shared control with AI. Here’s why autonomy has to be earned, not assumed. The post Why ‘earned autonomy’ is the sweet spot for AI and customer […]

by MarTechBot on October 12, 2026 at 12:50 pm

Managing autonomous software agents requires shifting marketing operations from manual execution to agent orchestration and systems oversight. The post How MOps teams are restructuring for autonomous […]

by Jeanne Jennings on October 12, 2026 at 12:19 pm

Every new piece of content shouldn’t mean starting from zero. Learn how to turn fleeting social media attention into ongoing audience relationships. The post Your social media following isn’t the […]

by Mike Pastore on October 12, 2026 at 12:04 pm

Examining where AI stands in Q4 2026 reveals a key gap: moving beyond basic tools requires systemic change to unlock real business value. The post The state of AI in marketing: Q4 2026 appeared first […]

Branding

by Walker Smith on June 24, 2026 at 8:20 pm

The buzzword in marketing right now is AI. Well, acronym, that is. But either way, AI is all the rage. Every firm of every sort is working hard to incorporate AI into every process, every output and […]

by Anne Bahr Thompson on June 24, 2026 at 2:42 am

Some of the most consequential decisions a brand makes never arrive looking consequential. They appear as cost decisions. Growth plans. New operating models. Policy changes. Shifts in KPIs. Over […]

by Joan Kiddon on June 22, 2026 at 9:24 pm

In 1967, the song “San Francisco” by Scott McKenzie described “a whole generation, with a new explanation.” The line still captures a central challenge for brands today. Customers continually […]

by Tufail Ahmed on June 19, 2026 at 5:06 am

With audience attention becoming increasingly fragmented across platforms and formats, visibility alone is no longer sufficient to ensure meaningful engagement. Brands continue to produce a high […]

by Dr. Derrick Daye on June 17, 2026 at 11:13 pm

Most leaders understand positioning. They know their brand needs to stand for something clear, relevant, and defensible in the minds of the people most important to its future. That is clear. […]

Marketing Technology

by Sarah Perez on October 13, 2026 at 1:00 pm

American Express is introducing a new framework designed to ensure AI agents only make purchases their users have authorized, potentially preventing costly mistakes and disputes as AI-powered […]

by Tim De Chant on October 13, 2026 at 12:40 pm

As AI data centers and EVs drive up demand for copper, Giraffe Bio has unearthed a $6.4 million seed round to help miners extract more of the mineral.

by Ivan Mehta on October 13, 2026 at 12:23 pm

The startup will sell some of its assets to Disney for $20 million.

by Greg Kihlstrom on October 13, 2026 at 11:56 am

Customer preferences, purchase decisions, and even checkout are moving beyond brands’ control. Here’s what you can still influence — and how. The post AI agents are coming between you and your […]

by Steven Vaughan-Nichols on October 13, 2026 at 11:50 am

Another European move toward digital sovereignty has curtailed adopting the US workplace suite.

by Lucas Walshe on October 13, 2026 at 11:48 am

Moving tracking to your server puts you in charge of what vendors receive. But protecting customer data takes more than a technical change. The post The benefits of server-side tracking — and what […]

Account-Based Marketing

Performance Marketing Is Dead — Here’s Why

Performance Marketing Is Dead — Here’s Why

by Kelvin Gee on September 25, 2026 at 8:00 pm

Most B2B marketers track engagement and intent, but those signals don’t reveal whether buyers actually prefer their company. Learn how Forrester’s Preference Marketing Matrix combines market […]

ABM Tiers Were Made For Yesterday’s World

ABM Tiers Were Made For Yesterday’s World

by Nora Conklin on September 25, 2026 at 2:19 pm

For years, B2B marketers have been taught to draw lines around their audiences: “These are our strategic accounts. Those are tier two. Here’s our vertical program. Everyone else goes into […]

Get Ready For The GTM Singularity At Forrester’s B2B Forum EMEA

Get Ready For The GTM Singularity At Forrester’s B2B Forum EMEA

by Paul Ferron on June 30, 2026 at 10:00 pm

The ground is shifting beneath B2B go-to-market strategies — and the old rules no longer apply. At B2B Forum EMEA, learn how to navigate the GTM singularity and turn disruption into a catalyst for […]

Call For Entries: Forrester’s B2B Forum EMEA 2026 Awards

Call For Entries: Forrester’s B2B Forum EMEA 2026 Awards

by Christina Schmitt on June 17, 2026 at 8:00 am

Has your B2B organization successfully navigated complex buying dynamics to achieve results? We’d love to hear from you if so. Share your story for a chance to be honored at our B2B Forum EMEA in […]

Announcing Forrester’s 2026 B2B Programs Of The Year Award Winners For North America

Announcing Forrester’s 2026 B2B Programs Of The Year Award Winners For North America

by Matthew Selheimer on April 2, 2026 at 12:30 pm

Our 2026 B2B POY Awards recognize companies that have raised the bar in marketing, revenue, product, and customer engagement. Get a preview of the stories they will share at B2B Summit North […]

Building Preference Is The Key To Winning B2B Buyers

Building Preference Is The Key To Winning B2B Buyers

by Ian Bruce on February 24, 2026 at 2:00 pm

B2B brand and demand teams have long operated independently of one another. But at a time when buying decisions are made before a formal purchase process even begins, that separation is a major […]